HKTDC Entrepreneur Day And Business Of IP Asia Forum Start From Late November

Forums, exhibitions, contests and business matching
supports SMEs and start-ups

HONG KONG, Nov 16, 2022 –
(ACN Newswire) – The Hong Kong Trade Development Council
(HKTDC) is organising the 14th Entrepreneur Day and the 12th
Business of IP Asia Forum (BIP Asia Forum) between the end
of November and early December. The two events will feature
experts and high-profile speakers from various industries to
share their insights with start-ups and small-and-medium
enterprises (SMEs). Topics will include optimising business
operations, pursuing entrepreneurship, and using the latest
innovative technologies and creative mindsets to capture
opportunities and expand your business globally, in
particular in the Greater Bay Area.

HKTDC Assistant
Executive Director Stephen Liang, said: “Entrepreneur Day
and BIP Asia Forum will offer start-ups and SMEs a chance to
clearly understand the latest trends in their respective
industries and enhance their knowledge whether they wish to
learn how to start a business, embrace a path of sustainable
development, safeguard their intellectual property or how to
improve their branding strategy, equipping them to pursue
the best opportunities.

“Start-up Express
International, one of the highlights of Entrepreneur Day,
will introduce top-tier start-ups from Mainland China, the
United States, Italy, South Korea and Japan to local
start-ups encouraging inspirational exchanges and creating
opportunities for start-ups in Hong Kong to widen their
horizon in a way that will hopefully be conducive to
upgrading business performance. Finally, the BIP Asia Forum
will host experts in intellectual property from across the
world and assemble business leaders to generate discussion
on recent developments in the market and application of
industrial metaverse.”

Entrepreneur Day – Developing a
diversified and balanced start-up ecosystem

The 14th
Entrepreneur Day will be on 30 November, with events
culminating on 2 December. The theme for this year’s edition
is “Balance Beyond the Boom”, with hybrid seminars and
exhibitions being offered for the first time. Entrepreneur
Day will involve more than 20 seminars and workshops and
close to 60 speakers from 11 countries and regions sharing
their innovative responses to market changes. More than 110
exhibitors will showcase their technological developments.
At the same time, business matching sessions and networking
events will be available for attendees seeking to explore
cutting-edge products in the growing international start-up
ecosystem. Start-ups will be encouraged to use Hong Kong as
a platform to tap into the Greater Bay Area and global
markets and seek out business partners.

This year’s
Entrepreneur Day Seminar series will cover four major
themes: Entrepreneurship, Future Tech, Innovation for Good
and Market Exploration. The key session, “T-Chat – Global VC
Investment: Rise or Fall”, will invite Eric Manlunas,
Founder & Managing Partner of Wavemaker Partners; Duncan
Chiu, Co-Chairman and Venture Committee of Hong Kong Venture
Capital and Private Equity Association (HKVCA); and Karena
Belin, Co-founder & COO/CFO/RO of Hong Kong’s first SFC
licensed start-up investment platform AngelHub, share their
views on the outlook for the global venture capital market
in 2023. They will also guide start-ups on how to raise
capital and expand their business at critical

Start-ups aspiring to achieve unicorn status
(technology companies with a private market valuation of
more than US$1 billion) can attend the “Unicorn Fireside
Chat – Revival of the Travel Super App” with Kim Jong Yoon,
CEO of Yanolja (the first and only travel unicorn based in
South Korea, and owner of the most popular hotel booking app
in the country). He will share how the company used emerging
technologies like artificial intelligence (AI) and cloud
technology to reform its business during the pandemic. He
will also discuss ways to seize new opportunities now that
global borders are reopening after the COVID-19

With the growing importance of
environmental, social and corporate governance (ESG) to the
public, many companies use ESG criteria to ensure they run
responsibly. In “Make Good Use of Waste”, Shrikanth
Narasimha, Director of Sustainability and Supply Chain – Far
East Mainetti (HK) (the world’s largest manufacturer of
hangers); Rachel Barr, Vice President of Sustainability of
Israeli start-up UBQ Materials; and Ricci Wong, Founder and
CEO of HK Timberbank will discuss projects on achieving
closed-loop recycling and reuse of plastic products,
converting household waste into sustainable bioplastics, and
upcycling local wood to make decorative materials, thus
driving the development of the global circular

Non-Fungible Tokens (NFTs) have risen in
importance and caused controversy. In the session “NFT: Eye
Candy or Key to Gold?”, Lucas Cheung, Managing Partner of
Gusto Collective Hong Kong, Asia’s first BrandTech group and
Nick Lau, founder of WEAR (a Web3 platform for luxury brands
to launch exclusive ‘phygital’ goods), will introduce the
latest applications of NFTs in the entertainment and fashion
industries and how they can boost sales and enhance customer

The Regional Comprehensive Economic
Partnership (RCEP) has increased possibilities for trade and
collaboration across the region. In “Start-up Ecosystem in
RCEP”, representatives from venture capital firms and
start-up accelerators from Japan, South Korea and Australia
will share the latest developments in the region’s start-up
ecosystem and incentives for local start-ups that are
interested in exploring the new market.

exhibitions under 2 thematic zones, “Start-up Zone” and “The
Boosters”, will showcase more than 110 innovative companies
and business establishment service providers covering many
of the most sought-after technologies, including biomedical
sciences, green tech, food tech, smart city technologies,
fintech and more. Visitors can interact with exhibitors at
physical and virtual booths, and via daily guided tours and
business matching sessions to learn about their innovative
solutions. Some of the ingenious solutions include ZenxTag
Technology Limited’s smart food label, which changes its
colour depending on the food’s freshness; Key Points
Exchange Limited’s cross-border loyalty points aggregator
for payment; Metamory Technology Limited’s
blockchain-enabled ‘graveyard in the metaverse’ for pets and
humans; and Tencent Cloud’s cloud solutions for

Start-up Express International promote a
vibrant exchange opportunities

To mark the 5th
anniversary of Start-up Express, the start-up development
programme, the HKTDC has launched Start-up Express
International as one of the highlights of Entrepreneur Day
this year to encourage international start-ups to establish
a presence in Hong Kong and strengthen
ecosystem-to-ecosystem collaboration between Hong Kong and
other countries. Start-up Express International is supported
by global partners in Belgium, Mainland China, Germany,
Italy, Japan, Singapore, South Korea, Turkey, the United
Kingdom, and the United States, who have nominated start-ups
from those countries to participate in the contest.
Nominated start-ups come from a diverse range of industries,
including greentech, healthtech, smart city technologies and
edtech, as well as the metaverse, blockchain, robotics,
marketing technology and agritech.

Start-up Express
International has already shortlisted the top 30 start-ups,
and a professional panel of judges will select 10 global
winners. The top 30 start-ups are entitled to a series of
supporting services such as marketing support, technology
support, peer support, mentorship and advisory, and
incentive offers to help them set up business in Hong Kong
and enter the Greater Bay Area market. The 10 global winners
will share the stage with local winners from Hong Kong
Start-up Express and exchange views on the industry and
entrepreneurial experiences.

Business of IP Asia Forum
create new value and discover new frontiers

With the
flourishing development of innovative technology in Asia,
companies have to formulate their Intellectual Property (IP)
strategies to keep up with market development and changes.
Jointly organised by the HKSAR Government, the Hong Kong
Trade Development Council and the Hong Kong Design Centre,
the 12th Business of IP Asia Forum will be held online and
physically at the Hong Kong Convention and Exhibition Centre
on 1-2 December 2022. With the theme of “Creating New Value,
Discovering New Frontiers”, the two-day forum will bring
together global IP experts and business leaders to explore
the latest trends in the Global IP market.

first-ever “Policy Dialogue” will feature Daren Tang,
Director General of the World Intellectual Property
Organization; Antony Taubman, Director of the Intellectual
Property Division at the World Trade Organization (WTO);
Rowel S. Barba, Chairman of ASEAN Working Group on
Intellectual Property Cooperation (AWGIPC); Kyo-sook Choi,
Chair of Intellectual Property Rights Experts Group at
Asia-Pacific Economic Cooperation (APEC); and Antonio
Campinos, President of the European Patent Office. They will
discuss the co-creation of a resilient and sustainable IP

Following the policy dialogue, the plenary
session “Powering the Future: Robust Patent Strategies Amid
Challenges” will see industrial leaders like Brett Alten,
Senior Vice President of Deputy General Counsel and Chief IP
Counsel at Hewlett Packard Enterprise; Michael Ding, Vice
President and Head of IP AMEA Region of ABB Group; and
Masaki Ito, General Manager of the Intellectual Property
Department at Toyota Industries Corporation, share their
insights about how companies could scale up their businesses
by making the best use out of IP.

Chaired by H.L. Yiu,
Head of Re-industrialisation of the Hong Kong Science &
Technology Parks Corporation, the “Global Tech Summit” will
focus on how the Industrial Metaverse propels
re-industrialisation in Hong Kong. It will feature Simon
See, Global Head and Chief Solution Architect of NVIDIA AI
Technology Center; T. John Koo, Director of Cyber-Physical
Systems at the Hong Kong Applied Science and Technology
Research Institute (ASTRI); and Eric Liu, Deputy Executive
Director of the Vocational Training Council (VTC). The
speakers will share NVIDIA’s journey to build Omniverse, an
open modular platform for metaverse developers, artists and
enterprises, integrating virtual collaborations and
real-time physical simulation for virtual worlds. They will
also discuss plans to nurture local talent in the field of
metaverse technology.

HKTDC will join hands with the
Hong Kong Productivity Council (HKPC) and organise
“Innovation & IP Market” under the theme “Smart
Manufacturing and Building” for the first time ever to
strengthen IP commercialisation and foster industry
collaboration. “Innovation & IP Market” will connect
universities, research centres, start-ups, IP users and
service providers to facilitate business networking and
explore potential business opportunities. The “Innovation
& IP Market” will include Inno Showcase with over 30
homegrown innovations applicable to a range of sectors,
including manufacturing, construction, property development,
transportation, energy, healthcare & beauty; Open Stage,
where tech and IP experts will be sharing global trends and
best practices on IP & tech commercialisation and
adoption; and the Tech Consultation Salon, where enterprises
can seek professional advice on business transformation and

In an affiliated event titled “ASEAN
Roadmap to Successful IP Commercialisation in a
Knowledgebased Economy”, co-organised by ASEAN and the
Intellectual Property Department, local and ASEAN
representatives from the legal, research and business sector
will shed light on the characteristics of the financial and
legal systems that favour IP commercialisation, their prior
experiences with technology transfers and the key to success
in a knowledge-based economy.

Meanwhile, the “Inspo
Talk” will highlight IP-related points that matter for
business collaboration with KOLs (Key Opinion Leaders),
discuss IP issues related to KOL marketing and connect IP
service consumers and providers.

Finally, HKTDC and
Hong Kong’s Intellectual Property Department will jointly
provide IP Training sessions during the forum introducing
basic intellectual property concepts such as IP applications
in e-commerce. Participants can learn about how intellectual
property can protect original inventions in the digital era,
empowering their ability to protect and manage IP on behalf
of companies.


– HKTDC Entrepreneur

Start-up Express International:

Business of IP Asia Forum:

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