CTV Fraudsters Targeting Millions Of Internet-Connected Devices: DoubleVerify


Connected TV advertising fraudsters have been targeting
internet-connected devices — including smart refrigerators and smart watches — in an attempt to foster fraudulent behavior, says DoubleVerify, a digital media software provider.

The
new fraud scheme is called LeoTerra, and is estimated to have cost CTV advertisers around $10 million so …





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